VELO Nicotine Pouches UAE: Flavours, Strengths & Where to Buy

VELO nicotine pouches are available in the UAE at AED 25 a can, in strengths from 4 mg to 17 mg per pouch and more than thirty flavours. They come in two formats — Mini cans of 12 pouches and Slim cans of 20 — and contain no tobacco leaf. VELO is imported into the UAE by BAT Middle East for Trading LLC and distributed by Easa Saleh Al Gurg Tobacco LLC.

This page covers what is stocked, which strength sits where, and how the two formats differ on price. Pouches are a different product from vaping hardware and sit under their own UAE standard, which the last section sets out.

Quick summary

• AED 25 a can, whichever format you choose — but a Slim can holds 20 pouches against a Mini can’s 12, so Slim works out at AED 1.25 a pouch against AED 2.08.
• Six strengths are stocked: 4, 6, 10, 11, 14 and 17 mg per pouch. Most of the range clusters at 10 mg and 14 mg.
• Mini format carries the lower strengths (4–6 mg) and Slim carries 8 mg upward. Format and strength are linked rather than chosen separately.
• No tobacco leaf. VELO pouches use pharmaceutical-grade nicotine with plant fibre rather than tobacco.
• Pouches sit under UAE.S FDS 5061:2024, a separate standard from the one governing e-liquids and vape devices.

What a VELO Pouch Is

A nicotine pouch is a small white sachet that sits between your upper lip and gum. It contains nicotine, plant fibre, flavouring and sweetener — no tobacco leaf and no combustion, so there is nothing to inhale, light or charge. You place one, leave it for a set period, and remove it.

That makes it a different proposition from both cigarettes and vaping: nothing is visible, nothing is exhaled, and the device question disappears entirely. The full composition breakdown is on the VELO ingredients page, and if you are weighing pouches against other formats, the pouches versus vaping versus IQOS comparison sets the three side by side.

VELO Strengths Stocked in the UAE

Pouch strength is measured in milligrams of nicotine per pouch, not per millilitre as with e-liquid. The two figures are not comparable and converting between them is not meaningful.

The range is weighted towards the middle. Ten milligrams carries the widest flavour choice by a wide margin, 14 mg is the next deepest, and the 4–6 mg end is limited to three mint and citrus options.

Several flavours are listed without a strength attached — Arctic Grapefruit, Cool Storm, Elaichi Blast Strong, Groovy Grape, Ice Cool, Max Ultra Freeze, Polar Mint Strong, Royal Purple, Tropic Breez, Twist Pineapple, Urban Vibe Strong and X-Freeze Slim among them. Check the figure printed on the can before buying, because “Strong” and “Max” are marketing names rather than defined strengths. Choosing a strength is covered across all brands in the nicotine pouch strength guide.

Mini or Slim: The Format Decides the Price Per Pouch

Both formats cost AED 25 a can, but they do not hold the same number of pouches.

A Slim can holds two-thirds more pouches for the same money, which makes it 40% cheaper per pouch. That is a substantial difference and it is not flagged anywhere on the packaging.

It does not mean Slim is automatically the better buy. Mini pouches are physically smaller and sit more discreetly under the lip, and they carry the lower strengths — so if 4 mg or 6 mg is what you want, Mini is the only route to it. But if you are choosing between a 10 mg Slim and anything else on price, the per-pouch figure is the one to look at.

Pouch counts can vary by production batch, so check the number printed on the can.

The Flavour Range

VELO’s UAE range runs to more than thirty flavours, and it splits into four broad groups.

Two are worth singling out for the UAE market. Elaichi Blast is a cardamom pouch — a flavour with obvious regional resonance and no equivalent in any other nicotine format stocked here. Fresh Jalapeño is a chilli-heat pouch, which is unusual anywhere.

Mint in its various forms is the deepest part of the range, which is typical for the category: the cooling sensation masks the alkaline taste of the nicotine itself.

How to Buy, and What to Check

VELO is sold here at AED 25 a can with the flavour and strength selected at checkout. Three things worth confirming before you order:

• The strength on the can, not the name. “Strong”, “Max” and “X-Strong” are brand terms used across different milligram figures. The number is what matters.
• The format. Mini and Slim hold different numbers of pouches and cover different strength ranges, and the listing price is the same for both.
• Arabic and English labelling. Product sold legitimately in the UAE carries bilingual health warnings and child-resistant packaging as the standard requires.

Delivery cut-offs and transit times are on the delivery page, with age verification on every order. First time using pouches? The first-time guide covers placement and duration.

The UAE Rules That Apply to Pouches

Nicotine pouches are governed separately from vaping products. Where e-liquids and devices fall under UAE.S 5030:2018, tobacco-free oral nicotine pouches are covered by UAE.S FDS 5061:2024, issued by the Ministry of Industry and Advanced Technology, which took effect in July 2025. Under Cabinet Resolution No. (2) of 2025, pouches must also hold ECAS certification from 31 July 2025.

A maximum permitted nicotine content per pouch is set under the Cabinet resolution. We have not been able to confirm the current figure against a primary source, so we do not state one here — check the nicotine pouch legality page and MoIAT directly for the position that applies when you buy.

Nicotine is addictive, and these products are intended for adults who already use nicotine. They are not smoking-cessation treatments. Possible effects on teeth and gums are covered separately on the pouches, teeth and gums page.

Frequently Asked Questions

How much are VELO nicotine pouches in the UAE?

AED 25 a can, the same price for both formats. Because a Mini can holds 12 pouches and a Slim can holds 20, that works out at AED 2.08 per pouch for Mini and AED 1.25 for Slim — a 40% difference per pouch for the same price per can.

What strengths do VELO pouches come in?

Six strengths are stocked in the UAE: 4, 6, 10, 11, 14 and 17 mg per pouch. The 4 mg and 6 mg options come in the Mini format; 10 mg and above come in Slim. Ten milligrams carries the widest flavour choice in the range.

How many pouches are in a VELO can?

Twelve in a Mini can and twenty in a Slim can. Counts can vary by production batch, so check the number printed on the can itself. The price is AED 25 either way, which is why the format materially changes what you pay per pouch.

What is the difference between VELO Mini and Slim?

Size, count and strength range. Mini pouches are physically smaller, sit more discreetly and carry the 4–6 mg strengths, with 12 to a can. Slim pouches are larger, carry 8 mg upward, and come 20 to a can. Both cost AED 25.

Do VELO pouches contain tobacco?

No. VELO pouches use pharmaceutical-grade nicotine with plant fibre rather than tobacco leaf, which is why they are classed as tobacco-free oral nicotine products and regulated under their own UAE standard rather than the one covering vaping products.

Which VELO flavour is strongest?

Max Freeze Strength at 17 mg per pouch is the highest strength stocked, followed by the 14 mg options — Berry Frost Max, Polar Mint Max, Ruby Berry Strong and Ultra Mighty Peppermint. Note that names like “Strong” and “Max” are used across several different milligram figures.

Are nicotine pouches regulated differently from vapes in the UAE?

Yes. Vaping products fall under UAE.S 5030:2018, while tobacco-free oral nicotine pouches are covered by UAE.S FDS 5061:2024 from the Ministry of Industry and Advanced Technology, effective July 2025, with ECAS certification required from 31 July 2025 under Cabinet Resolution No. (2) of 2025.

Does VELO sell a cardamom flavour?

Yes — Elaichi Blast Strong is a cardamom pouch, and it has no equivalent in any other nicotine format stocked here. VELO also carries Fresh Jalapeño, a chilli-heat pouch, which is unusual in the category anywhere in the world.

The Short Version

VELO in the UAE is AED 25 a can across six strengths from 4 mg to 17 mg per pouch and more than thirty flavours. The decision that costs you money is format: Slim holds 20 pouches to Mini’s 12 at the same price, so it is 40% cheaper per pouch — but Mini is the only way to get 4 mg or 6 mg. Read the milligram figure on the can rather than the flavour name, because “Strong” and “Max” are used across several strengths.